{"id":1043,"date":"2024-08-09T07:13:14","date_gmt":"2024-08-09T07:13:14","guid":{"rendered":"https:\/\/www.travelai.com\/insights\/?p=1043"},"modified":"2024-08-09T07:13:16","modified_gmt":"2024-08-09T07:13:16","slug":"tourism-genai-nyc-applied-ai","status":"publish","type":"post","link":"https:\/\/www.travelai.com\/insights\/tourism-genai-nyc-applied-ai\/","title":{"rendered":"Everything AI in Travel Chats to Janette Roush From NYC Tourism"},"content":{"rendered":"\n<figure class=\"wp-block-video\"><video height=\"1080\" style=\"aspect-ratio: 1080 \/ 1080;\" width=\"1080\" controls src=\"https:\/\/www.travelai.com\/insights\/wp-content\/uploads\/2024\/08\/Everything-AI-in-Travel-chats-to-Janette-Roush-from-NYC-Tourism.mp4\"><\/video><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/au.linkedin.com\/in\/tony-carne-b8851b6\">Tony Carne<\/a> shares a thoughtful conversation with <a href=\"https:\/\/www.linkedin.com\/in\/janetteroush\">Janette Roush<\/a>, EVP of Marketing for NYC Tourism and AI enthusiast. In their discussions they provide details on the workings of NYC Tourism and the intricacies of how this organization is structured relative to other tourism boards or Destination Marketing Organizations (DMOs).\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The discussion moved to the use of Artificial Intelligence and how it can best be applied in marketing and across tourism. They highlight <a href=\"https:\/\/groupnao.com\/ai-opener-for-destinations\/\">Group NAO &#8211; AI opener for Destinations<\/a> as a group supporting the application of GenAI for tourism organizations, continuing education across a growing number of destinations.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">One of the best takeaways is Roush\u2019s description of how to start leveraging GenAI. \u201cIt\u2019s entirely on us (tourism professionals) to figure out how to use AI\u201d adding that the LLMs were not designed specifically for users in travel and tourism. Roush recommends leading with curiosity: \u201cI wonder how CchatGPT\/Claude\/Gemini\/etc will handle this task?\u201d.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">At TravelAI, we agree with this approach. GenAI is a great tool, but not a silver-bullet. Regular use and testing will give users more comfort to see where it can be applied effectively in your organization.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tony Carne shares a thoughtful conversation with Janette Roush, EVP of Marketing for NYC Tourism and AI enthusiast. In their discussions they provide details on the workings of NYC Tourism and the intricacies of how this organization is structured relative to other tourism boards or Destination Marketing Organizations (DMOs).\u00a0 The discussion moved to the use [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":1045,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[41,31,13,86],"tags":[71,54,18],"class_list":["post-1043","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community-ai-contents","category-industry","category-inspiration","category-podcast","tag-ai-adoption","tag-tony-carne","tag-travelai"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Everything AI in Travel Chats to Janette Roush From NYC Tourism - 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