{"id":1360,"date":"2024-11-28T23:48:39","date_gmt":"2024-11-28T23:48:39","guid":{"rendered":"https:\/\/www.travelai.com\/insights\/?p=1360"},"modified":"2024-11-28T23:48:40","modified_gmt":"2024-11-28T23:48:40","slug":"everything-ai-in-travel-tahnee-perrry-a25","status":"publish","type":"post","link":"https:\/\/www.travelai.com\/insights\/everything-ai-in-travel-tahnee-perrry-a25\/","title":{"rendered":"AI &amp; Marketing with Tahnee Perry"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">The travel industry is undergoing a seismic shift, thanks to the rapid advancements in artificial intelligence (AI). In this episode of <strong>\u201cEverything AI in Travel\u201d<\/strong>, <a href=\"https:\/\/www.linkedin.com\/in\/tony-carne-b8851b6\/\">Tony Carne<\/a> sits down with <strong><a href=\"https:\/\/www.linkedin.com\/in\/tahneeperry\/\">Tahnee Perry<\/a><\/strong> to delve into how AI is reshaping search behavior and what this means for travel marketers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Watch the full discussion below: <\/p>\n\n\n        \n        <div class=\"embedpress-gutenberg-wrapper source-provider-SelfHosted aligncenter ep-clear   ep-content-protection-disabled inline\" id=\"5cb2d4b3-35f0-47db-9478-a285fbbd8d89\" data-embed-type=\"SelfHosted \">\n            <div class=\"wp-block-embed__wrapper \">\n                <div id=\"ep-gutenberg-content-5234e7067e6bbeb8f1c55aa4e52ecfa6\" class=\"ep-gutenberg-content\">\n                    <div >\n                        <div class=\"ep-embed-content-wraper preset-default insta-grid ep-google-photos-carousel\"\n                            style=\"max-width:600px;margin-left:auto;margin-right:auto\"                                                                                                                >\n\n                            <div class=\"ose-descript ose-uid-033430f63261e303dbcceef0d1018a55 ose-embedpress-responsive\" style=\"width:600px; height:450px; max-height:450px; max-width:100%; display:inline-block;\"><iframe allowFullScreen=\"true\" class=\"wp-embedded-content\" sandbox=\"allow-modals allow-scripts allow-same-origin allow-popups allow-popups-to-escape-sandbox\" security=\"restricted\" title=\"Everything AI in Travel chats AI &amp; Marketing with Tahnee Perry from A25\" src=\"https:\/\/share.descript.com\/embed\/X7zrbFR4iaO#?secret=DeBawcTS8c\" data-secret=\"DeBawcTS8c\" width=\"600\" height=\"450\" frameborder=\"0\" title=\"AI &amp; Marketing with Tahnee Perry\"><\/iframe><\/div>                        <\/div>\n\n                                            <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    \n\n\n<h2 class=\"wp-block-heading\"><strong>The Rise of AI-Powered Search Tools<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Traditional search engines like Google are no longer the only gateways to information. AI-driven tools such as <strong>ChatGPT<\/strong> and <strong>Perplexity<\/strong> are gaining traction, offering users interactive and conversational search experiences.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 <strong>Interactive Answers<\/strong>: Unlike standard search results, these AI tools provide comprehensive answers in a conversational format.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 <strong>Changing User Behavior<\/strong>: <a href=\"https:\/\/www.travelai.com\/insights\/generative-ai-travel-technology\/\">Users are beginning to prefer these platforms<\/a> for their ability to deliver precise information quickly.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Adapting SEO Strategies for AI Search<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With the advent of AI-powered search, conventional SEO tactics need a refresh. Tani Perry emphasizes the importance of restructuring your content to stay visible in this new landscape.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Focus on Structured Content<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 <strong>Logical Page Layouts<\/strong>: Ensure your website is organized in a way that AI algorithms can easily interpret.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 <strong>Use of FAQs<\/strong>: Incorporate frequently asked questions to align with how chatbots source answers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Optimize for Chatbot Queries<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 <strong>Specific Keywords<\/strong>: Tailor your content to include keywords and phrases that users might ask a chatbot.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 <strong>Conversational Tone<\/strong>: Write content that mirrors natural language to improve relevance in AI-driven searches.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/www.travelai.com\/insights\/wp-content\/uploads\/2024\/11\/AI-Search-Tools.jpeg\" alt=\"\" class=\"wp-image-1361\" srcset=\"https:\/\/www.travelai.com\/insights\/wp-content\/uploads\/2024\/11\/AI-Search-Tools.jpeg 1024w, https:\/\/www.travelai.com\/insights\/wp-content\/uploads\/2024\/11\/AI-Search-Tools-150x150.jpeg 150w, https:\/\/www.travelai.com\/insights\/wp-content\/uploads\/2024\/11\/AI-Search-Tools-300x300.jpeg 300w, https:\/\/www.travelai.com\/insights\/wp-content\/uploads\/2024\/11\/AI-Search-Tools-768x768.jpeg 768w, https:\/\/www.travelai.com\/insights\/wp-content\/uploads\/2024\/11\/AI-Search-Tools-100x100.jpeg 100w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>About Tahnee Perry<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">With a rich background in travel and technology, Tahnee recently launched her AI advisory, <strong><a href=\"https:\/\/goa25.com\/\">A25<\/a><\/strong>, aiming to help companies grow from zero to $25 million by leveraging AI technologies. She also runs a weekly newsletter, <strong>Zero to Unicorn<\/strong>, where she distills complex AI concepts into actionable insights.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Key Takeaways for Travel Marketers<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Embrace AI Tools<\/strong>: Stay updated on AI advancements to understand how they impact user behavior.<\/li>\n\n\n\n<li><strong>Revamp Your Content Strategy<\/strong>: Adjust your website and content to be more AI-friendly.<\/li>\n\n\n\n<li><strong>Stay Agile<\/strong>: The digital landscape is evolving; adaptability is crucial for sustained success.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Don\u2019t Miss the Full Conversation<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Curious to learn more about how artificial intelligence is transforming travel marketing? <a href=\"#\"><strong>Watch the full discussion between Tony Khan and Tani Perry here<\/strong><\/a> and gain deeper insights into adapting your strategies for the future.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The travel industry is undergoing a seismic shift, thanks to the rapid advancements in artificial intelligence (AI). In this episode of \u201cEverything AI in Travel\u201d, Tony Carne sits down with Tahnee Perry to delve into how AI is reshaping search behavior and what this means for travel marketers. Watch the full discussion below: The Rise [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":1361,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[31,2,86],"tags":[],"class_list":["post-1360","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry","category-new","category-podcast"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>AI &amp; Marketing with Tahnee Perry - TravelAI Insights<\/title>\n<meta name=\"description\" content=\"Discover how artificial intelligence tools are transforming travel marketing and SEO with Tahnee Perry and adapting search innovations.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.travelai.com\/insights\/everything-ai-in-travel-tahnee-perrry-a25\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AI &amp; 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